Professor Heidi May
Foundations in Digital Concept
October 12, 2013
Famous New Media Artist: Jeremy Bailey
Jeremy Baily was born in Toronto Canada, and now he lives there currently with his wife Kristen. He is a video performance artist who tries to solve problems through technology. He graduated from Syracuse University in 2006 in “Art Media Studies”. His work has been featured in many exhibitions and festivals internationally. He is not just a new media artist; he is also a creative director at a software company.
He is obsessed of two things and they are computers and video. In the beginning of his process of work, he was always interested in of how technology affects creativity. When YouTube came out he was very interested in other new media artists work of what they could do with their software using the combination of computer vision and sound and three dimensional graphics. He thought these videos where becoming the next level video art. He started making narcissistic videos in early 2000s in YouTube, but he was interested more about the camera and how the ideas changed. When he makes his videos it’s more of a performance, by creating his own character as an alter ego of himself. In his videos his character thinks that he can solve any problem through technology.
When he starts making these videos on YouTube, he uses a product design philosophy from a software company he works for. He does a lot of interviews with a curator or with people he at a place he plans to work with. He designs a problem statement by forming an idea for several solutions. His final work is usually just a prototype that shows in front of an audience online on live video or just a regular recorded video. His medium in is work is more of a performance than new media art by making it into a character. His persona he considers himself is “famous new media artist Jeremy Bailey”. His character tries to make people think that he is a good new media artist solving problems by using technology. What two movements that he is interested in are postmodernism and abstract expressionism. His influences in new media art are Colin Campbell, Nam June Paik, David Rokeby, and Alex Bag.
In one of his artworks that interested me is his video on YouTube called “The Future of Television”. It’s about wearing television on your face by sharing other people what you like. His concept is to wear television on your face and to control it with your face by using facial recognition software. You control the channels by using
your emotion and facial expressions on your face. It’s about admiring oneself and watching television at the same time and by showing people who you really are as a person.
Another project in one of his videos interested me in his YouTube channel is called “Auto Lip-synching and Face Orientation Tracking Test 1”. He uses this three dimensional face to lip sync a song called “We Can’t Stop” by Miley Cyrus. In this video is just one of his test projects he likes to experiment with using new media. He uses his mouth to move the faces mouth to lip sync the song in the video. In his videos I like when you experiments by interacting with the audience.
Also another video that he was just doing on YouTube called “privacy test” was another experimental video. It was about face tracking for privacy. I really am interested when he uses his face like a canvas for his new media art. Also the music he chooses in his videos that match’s perfectly with his art. It makes you want to feel excited of what else he will think of next.
He thinks he holds a powerful position in this world. He states that this “isn’t fair, in fact it’s wrong. I’m not the only person in this position, but I am earnestly trying to destroy this position of privilege and ruin it for others. He did not mean it in a serious way, but he deals with real issues in an everyday basis. He describes his work as “performance for the camera”. This technique was founded in the 1970s to increase access to personal video cameras. For example one of his influences Colin Campbell used videos as a mirror and performed in front of it. Colin also created a character for himself in his videos. He saw himself in his videos as multiple transgendered identities that made fun of television and art.
Jeremy Bailey does something similar, but uses technology in a different way. He uses a code that are computer generated and that follows his body movement. This shows his relationship between the computer and himself. When he is performing in his videos or online he lets his computer direct him in his performance. Bailey says, “What’s interesting to me are videos on YouTube, such as gestural interface demos, where people are fiddling with a Kinect or whatever and looking at how their image is affected in this way that sort of mimics the way a primate interacts with a mirror”. Whatever his reaction is in the computer is how the computer is going to react back in his videos. It’s like the computer is the player and he is the controller while showing his new media skills in
He uses a motion tracking system that shows many different kinds of three dimensional shapes that jumps off his body, bright colors that pop right in front of your face, uses music to flow with this new media art and etc. He describes his developments by showing us the mechanics behind the process and by revealing both the relationship between the mechanical process and the human being. Some people see him as weird and strange
and that you can really take him seriously because the way the talks in his videos when he presents himself as his character. But now he is seen as one of the most well-known artist all over the world.